The Sub-Licensing Clause in UGC Contracts: How to Stop Brands From Reselling Your Content to Third Parties

You deliver a brand a 30-second video. A month later you see it on another company’s Instagram feed. A third brand is running it as a Facebook ad. Your original client sub-licensed your content to partners you never approved, and the contract you signed may have given them permission to do exactly that. The sub-licensing … Read more

The Representations Clause in UGC Contracts: What You’re Promising When You Deliver Content

When you sign a UGC brand deal and deliver your video, you are making legal promises about that content. These promises are called representations and warranties. They appear in nearly every brand contract, but most creators scroll past them without reading what they are agreeing to. A representation is a statement of fact you confirm … Read more

The FTC Disclosure Clause Your UGC Contract Needs

When a brand pays you for user-generated content, you take on a legal obligation to disclose that relationship to your audience. The Federal Trade Commission’s Disclosures 101 guidance makes it clear: any “material connection” between a creator and a brand must be obvious to viewers. This includes payment, free products, or a personal relationship. Most … Read more

The Morals Clause Trap: What UGC Creators Need to Know Before Signing a Brand Contract

A morals clause lets a brand terminate your contract if you do something they consider objectionable. These clauses used to target serious criminal behavior, but modern versions use much broader language. According to Munck Wilson Mandala, many influencer agreements now define prohibited conduct so vaguely that brands can invoke the clause for nearly anything. You … Read more

Force Majeure for UGC Creators: What Happens to Your Contract When the Unexpected Happens

You signed a UGC contract and filmed the content. Then a hurricane knocked out your power for two weeks, or the platform changed its submission rules overnight. What happens to your contract now? The answer depends on a single clause that most creator contracts leave out entirely: force majeure. Force majeure is a legal term … Read more

UGC Contract Termination Clause: How to Protect Payment When a Brand Cancels

When a brand cancels a deal mid-project, your payment depends on one section of the contract: the termination clause. Many UGC creators skip this part and lose thousands in unpaid work. A well written termination clause guarantees payment for work already delivered and sets clear terms if either side walks away. According to PactDraft.ai, standard … Read more